I harp constantly on the need to think beyond the bumper when creating promotional stickers. If you are looking to maximize impressions and impact you want stickers that are versatile and can be stuck in any number of locations (indoor and out) – especially where your target market will see them. For ski areas, being … read more
Marketing with custom promotional stickers works. Simply, if properly designed, produced, and distributed, custom promotional stickers provide a badge that advertises, encourages word of mouth, and identifies insiders. As our culture moves towards more online and electronic means of communication it becomes harder to see and spread physical badges, endorsements, and insider awareness. Taking the … read more
When using sticker distribution as a part of your marketing strategy, it’s important to take advantage of all of the sticker “real estate” that’s available to you during the sticker design process. The primary focus is obviously the sticker itself, but what about back copy or printing on the back of the sticker? Letting this … read more
Priority Wellness Campaign, a newly formed non-profit, was awarded a free sticker grant this past spring. Websticker was thrilled to be able to help them work towards their mission by donating complimentary stickers. They had a great logo, which we turned into die cut stickers that they can distribute at events or be given as … read more
The Sticker Goal A plumbing, heating, and electric business was looking for a way to inform their customers on how to shut down their water heaters in the event of an emergency. They also wanted a way to encourage the customer to upgrade their appliance through the business’s extensive product line when the time came. … read more
The Goal A local town vibrancy organization was in search of a way to promote their newly upgraded offerings of shops, restaurants, services and activities in a fun and economical way. The town was already well-known for its charm and rich history, but town officials wanted the improvements to make a big splash to both … read more
Congratulations to the Children’s Literacy Foundation (CLiF) on being awarded the May 2023 Freely Fund recipient. It’s truly deserving recognition for their impactful work in inspiring a love of reading and writing among under-resourced children in New Hampshire and Vermont. CLiF’s commitment to providing brand new books to children up to age 12 is commendable. … read more
In today’s world, marketing your brand effectively is more important than ever. With so many businesses vying for consumers’ attention, it can be challenging to stand out from the crowd. One way to give your brand a boost is by using custom window stickers. Not only are they affordable and easy to produce, but they … read more
The Goal A popular theme park was looking to add to the list of merchandise they provide to their annual pass holders and wanted the list to be easily updated every year. They previously offered a variety of wearable items along with custom pens or pencils but wanted a unique product that could promote their … read more
In my book, Stick This – Using Promotional Stickers to Build Identity, Create Word of Mouth and Grow Sales, I sighted a few examples of successful businesses utilizing stickers to help launch their companies. One was Reddit. Many people don’t realize that Reddit was started with a $500 advertising budget – all of which was … read more
