Rebranding is an update/change to the identity (logo, message, image and culture) of a company or product. This identity shift can be done for any number of reasons and I don’t want to get into the whys or hows here. But, once a new image, message and identity are in motion or completed and in … read more
In the last 35 years custom bumper stickers have gone through tremendous transformations. While, the average size of a bumper sticker has been shrinking, the power of stickers for promotional marketing has steadily increased. Today’s promotional bumper stickers may not actually be “bumper” stickers at all. Websticker, a company specializing in custom promotional stickers, has … read more
At Websticker we do a lot of work developing and designing sticker products for other companies and individuals. My blog post on How To Start A Sticker Business is the most visited page on our website. Clearly many people enjoy coming up with slogans and ideas for stickers and dreaming of all the people in … read more
If you want a fun little craft project to do at home, sure, go ahead and make your own stickers. But, be aware these are low quality labels, not suitable for any promotional project or outdoor applications. If you are printing paper labels I recommend buying adhesive papers (like Avery) that can go through your … read more
Many people come to Websticker looking for clear window stickers or clear decals. While clear material may be appropriate in a few cases, most of the time we try to talk people out of using it. There are several reasons this is the case, and on jobs where it is used, several important details need … read more
At Websticker we fully support the freedom of speech and do not reject any print projects based on political or religious content. However, we at times do refuse to print something we view as “over the line”, though we have no exact written policy on this. There is no list of “seven words you can’t … read more
Though summer camps have a fairly limited season, promotional stickers are a fun and easy way to maximize visibility, keep people talking and stay front-of-mind all year round. Everyone loves stickers, especially kids, and there is no lower cost, higher visibility promotional item to keep campers, alumni, parents and prospects engaged. For camps it is … read more
The new @Nedsayz t-shirts have arrived! No skimping on quality or comfort here. These Ned Approved T’s let you show off your appreciation for wherever you are and what ever you’re doing. This awesome T-shirt is sure to create many smiles and keep the good vibes flowing… wherever you may roam. T-shirts are only $16. … read more
Often, sales pitches and advertising are perceived as intrusive and annoying. But, it doesn’t need to (and shouldn’t) be this way. Cold calls, spam e-mail, interruptive advertising… yes, there are many examples of marketing being annoying. But, marketing is much more than a few pushy, manipulative techniques to try and get people to spend money. … read more
Let’s face it, for a sticker to be desired and applied somewhere visible it first needs to be “cool” and fun. Often just using a logo or text is not enough. Many of the best sticker designs we have seen utilize custom caricatures, cartoons or illustrations. If someone needs an original and fun idea to … read more
