We don’t have a lot of information about custom static cling stickers and static decals on our website, but it seems time to remedy that. Interest and popularity of static car stickers seems to be increasing and new static sticker printing capabilities have been added at our factories.
I’ve written in the past that I don’t think static cling stickers are the most effective promotional option for cars. Tinted windows, shorter life spans, and weak visibility are just a few of the problems. But, custom static cling stickers can be very effective for Point Of Purchase displays and temporary window labeling. You can review a list of available custom printed static products at the end of this post. This brings us to our first question to you about static sticker printing – Is static cling material the best product for your needs?
Static Tip #1: If you are trying to maximize exposure over an extended period of time chances are there are less costly and better options than custom static cling stickers for your needs. White Vinyl and Clear Polyester are available with varying degrees of adhesive and can help avoid some of the problems associated with clear static material.
Static Tip #2: All static cling material is not created equal (and neither are the inks used for printing). There is varying shelf life for static material. One factory we know uses a material that holds it’s static charge for six months while on the backing paper – another factory has a two year shelf life on the static material. This is obviously important if a custom static cling sticker is being sold or distributed over a period of time. You could buy a one-year supply of static stickers for a college bookstore, and 7 months later you may be selling a product that no longer works. Make sure you ask about the shelf life when purchasing custom static stickers and don’t buy a multi year supply of static cling products.
Static Tip #3: There are some essential things to keep in mind when designing a static sticker. Needing static on the face of a sticker requires that stickers be printed in reverse on clear material. This brings up the need to be very cognizant when designing static stickers of how they will present on the backing paper (backwards) and what inks and colors will allow the image to be seen (not translucent) once applied to a window.
These static sticker printing tips may sound straightforward and obvious, but an amazing number of organizations still remain unaware of the prevalence of tinted windows, the need for white ink on clear material, and the availability of removable adhesives that can eliminate the need and risks associated with static cling stickers. I recently wrote about a static college sticker I received that made every mistake and was still being handed out to students and parents… not increasing visibility and pride but damaging their brand.
Need a quote on custom static stickers or decals? Or, want to talk about effective design for static sticker printing or alternative sticker products that may be stronger or a better value? Contact Us!
Here is a partial list of static (non-adhesive) products available through Websticker:
- Clear Static Cling Vinyl w/ static on the face (for inside window applications)
- Clear Static Cling Vinyl w/ static on back (not for use on cars)
- White Static Cling Stickers w/ static on back (for indoor POP, product, or mirror purposes only)
- Double Sided Static Cling Decals for door windows (promotions visible when entering or leaving)
- Service / Oil Change Static Stickers w/ write on panel
- Parking Permits on Clear Static for inside window application w/ numbering available
- Ultra Removable Clear or White Vinyl – It’s not static cling but an excellent alternative for many uses where outdoor applications and adhesive on the back is preferable.