We don’t have a lot of information about custom static cling window decals on our website, but it seems time to remedy that. Interest and popularity in static car decals seems to be increasing and new static sticker printing capabilities have been added at our factory.
I’ve written in the past that I don’t think static cling window decals are the most effective option for cars (I’ve shared my opinion below). Tinted windows, shorter life spans, and weak visibility are just a few issues. But, custom static cling decals can be very effective for Point Of Purchase (POP) displays and temporary window signage. You can review a list of available custom printed static decal products below.
Is static cling material the best product for your needs?
Static Decals Tip #1: If you are trying to maximize exposure over an extended period of time chances are there are less costly and better suited options than custom static cling window decals. White Vinyl and Clear Polyester are available with varying degrees of adhesive and can help avoid some of the problems associated with clear static cling material.
Static Decals Tip #2: All static cling material is not created equal (and neither are the inks used for printing). There are varying shelf lives for static cling material. One factory we know uses a material that holds it’s static charge for six months while on the backing paper – another factory has a two year shelf life on the static material. This is obviously important if static cling window sticker are being sold as product or distributed over a period of time. You could buy a one-year supply of static stickers for a college bookstore, and 7 months later you may be selling a product that no longer “clings”. Make sure you ask about the shelf life when purchasing custom static window decals and don’t buy a multi-year supply.
Static Decals Tip #3: There are some essential things to keep in mind when designing static window decals. Needing static on the face of the sticker requires that decals be custom printed in reverse on a clear material. This brings up the need to be very cognizant when designing static decals of how they will present while on the backing paper (backwards) and what inks and colors will allow the image to be seen (not translucent) once applied to a window.
These static window decal printing tips may sound straightforward and obvious, but an amazing number of organizations still remain unaware of the prevalence of tinted windows, the need for white ink on clear material, and the availability of removable adhesives that can eliminate the need and risks associated with custom static cling decals. I recently wrote about a static college sticker I received that made every mistake and was still being handed out to students and parents… not increasing visibility and pride, but damaging their brand.
Partial list of static (non-adhesive) products available through Websticker:
- Clear Static Cling Vinyl Decals w/ static on the face (for inside window applications)
- Clear Static Cling Vinyl Decals w/ static on back (not for use on cars)
- White Static Cling Decals w/ static on back (for indoor POP, product, or mirror applications only)
- Double Sided Static Cling Window Decals for store windows (promotions visible when entering or leaving)
- Service / Oil Change Static Decals w/ write on panel
- Parking Permits on Clear Static Decals for inside window application w/ numbering available
- Ultra Removable Clear or White Vinyl – It’s not static cling but an excellent alternative for many uses where outdoor applications and adhesive on the back is preferable.
Need a quote on custom static window decals? Want to talk about effective design for static decal printing? Or, how about alternative sticker products that may be stronger or a better value? Contact Us!
My Opinion On Custom Static Stickers For Cars
I’m not a big fan of static cling stickers and static cling window decals for promotional uses on cars. Static vinyl is usually not the right promotional choice for a company, school or organization looking for free exposure or a sticker product to sell.
Yes, white or clear vinyl with static cling on the back is great for temporary advertising and information when adhesives could mar product. Static cling material works well for computer screens, televisions, appliances, cooler doors – any smooth surfaced product where point of purchase promotions or product features can be communicated (and removed) easily.
But for clear stickers on car windows, whether you are a school, a business, a non-profit or anyone, just say “NO” to custom static cling stickers and decals. Here’s why: Static stickers must be printed on clear vinyl material and have the static on the face. The only location that these can be applied is on the inside of a window. If they were applied to the outside of a window they would fly off. Inside application of static cling stickers severely limits the possible applications (and promotional exposure) of the stickers. They can’t be put on cargo boxes, skateboards, laptops, bumpers, notebooks, water bottles… nowhere but windows. They cost more than white vinyl with removable adhesive and also usually require an added color (white) to cut down on translucence and weaker visibility. Many car windows are tinted and therefore static cling stickers can be difficult (sometimes impossible) to see.
A question I often ask businesses thinking about custom static cling sticker or decals for cars is;
“if you are trying to maximize exposure, why make your stickers more difficult to put on, more difficult for public to see, and easier to remove (shorter lifespan)?”
At Websticker we hear all the time, “our customers don’t want to damage their cars with bumper sticker adhesives”. I explain that there are many adhesive options that are removable or even “ultra removable”. No damage, less costly, and a much more effective custom window sticker and promotional sticker.
If you are considering static cling window stickers for cars let us show you some cost effective alternatives. If you are in need of static cling stickers for point of purchase signage or information contact us for great pricing and personal service.