Many people come to Websticker looking for custom clear window stickers or clear decals. While clear material may be appropriate in a few cases, most of the time we try to talk people out of using it. There are several reasons this is the case, and on jobs where it is used, several important details need to be kept in mind for custom clear stickers to be effective.
The reason putting your design on clear material sounds appealing to many people is that they feel it won’t be “bumper sticker looking” with a lot of white space. The hope is that it will look like a custom paint job of just the graphic. This is just not the case, usually. Vinyl cut graphics or a basic die cut sticker can accomplish the same desired effect in a much stronger way. And, these alternatives won’t necessarily cost more.
I discussed in a previous post my dislike for clear static stickers on windows. Custom clear decals with adhesive share some of the same issues and there is also increased risk of air bubbles trapped under the material (which can show). The bigger the clear decals the more risk of air bubbles and problems with applying the decals.
A usual problem with inks on clear sticker material is that there is bleed through, even with the thickest screen printed inks. A window appears dark from a distance and printed inks on clear stickers that aren’t reflecting light will wash out once applied. White ink is essential when printing on clear stickers and decals so that there is more reflected light. But, even with white ink backing all colors, or white ink on it’s own, clear stickers still are not as bold and visible as inks printed on white or yellow vinyl.
If you are thinking about a sticker or decal on clear material let Websticker review your art and color options and confirm the clear will work effectively. Or, perhaps suggest stronger alternatives.