by Websticker
Brian Neilson from Websticker explains what a vinyl transfer decal is, how they are made, and some of the limitations with this style of die cut sticker. There are two main production methods for vinyl transfer stickers & graphics. One is with a plotter. This is the “computer cut” method used by most sign shops … read more
If you are looking to get the most value out of a custom window sticker you may want to avoid stickers and decals that can only go on windows. If you order clear stickers with adhesive or static on the face (graphic side), not only are they usually more expensive to custom print, but they … read more
It may seem obvious that promotional stickers and promotional products in general are more than commodities. But, more and more printing companies and distributors are missing the “promotional” part of “promotional products”. The focus seems to be moving away from the art, the design, and marketing effectiveness towards the numbers – costs and quantities. One … read more
At Websticker we quote (and print) a good deal of custom outdoor stickers. Often people want the cost of a “laminated sticker”. In the case of outdoor quality stickers we often tell them for their end purposes (like a bumper sticker on a car), over laminating is not needed. But, often they’ve been told by … read more
Websticker has been helping worthy causes for over 25 years with discounted and free marketing help and sticker production. This will continue through our Freely Fund and discount programs. But, our staff got together and agreed that along with our success comes an obligation to do more. We’d like to introduce our new Give Back … read more
When is it appropriate to order magnets instead of stickers for promotional reasons? Due to higher prices and more limited display options, my answer would be “usually not often”. But, whether an outdoor car magnet or an indoor fridge magnet, there are times when promotional magnets are an excellent promotional option. Car door magnets are … read more
I could talk about promotional stickers all day (and sometimes do), but at the core of what makes for an effective, great promo sticker is a fairly simple notion. The best, most effective promotional stickers are also badges – A badge that fans and customers want to show off and be associated with. It’s not … read more
When using sticker distribution as a part of your marketing strategy, it’s important to take advantage of all of the sticker “real estate” that’s available to you during the sticker design process. The primary focus is obviously the sticker itself, but what about back copy or printing on the back of the sticker? Letting this … read more
In business and life it is important to be busy either telling stories or living stories. If someone asks, “what’s your story?” and you don’t have an answer, or anything that excites you, it’s probably time for a change. Time to shake it up – time to start creating a better story. Good marketing requires … read more
Reflective stickers and decals are made from a light reflective polyester. More specifically, the reflective material is an enclosed lens (with glass bead technology), retroreflective film. Regardless of it’s composition, reflective decals are great for high visibility in low-light or dark conditions. Reflective decals and stickers are usually not used for promotional purposes, though they … read more
