Stickers are an essential marketing tool for schools and universities as they can be used in sophisticated advertising campaigns to strengthen relationship marketing strategies. By using promotional strategies, such as old-school sticker marketing, schools can create a mass appeal that is a powerful gift, makes a lasting impression, and encourages word of mouth. Bumper stickers are particularly effective in making a statement about the school or university and helping personalize cars, laptops, water bottles and more. Stickers are also a very affordable promotional tools, giving them great potential for any budget conscious school or university looking to make an impact with their brand.
In comparison to traditional advertising methods, sticker marketing is an incredibly cost effective way for schools and businesses to promote their brands and products. Sticker sheets & postcards are also a great promotional items and can be used as rewards, mailings and fun retail products. Multiple stickers on a sheet offers choice and further personalization options. Not only do stickers provide an inexpensive way to market, they also can help create a strong presence in a market full of creative designs and messages. Stickers increase loyalty and brand visibility for both the recipient and viewer, making them an effective marketing tool that all schools should consider adding to their marketing mix.
With market research, you can determine which types of stickers and decals will be most effective with your target audience and community. Once you have identified the type of sticker that fits into your school’s brand image best, it’s time to make them market ready. By making sure they are eye-catching and memorable for your target audience, you’ll be able to conduct an effective sticker market campaign that will help promote your school or university in a unique way.