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How to damage your brand with cheap custom stickers

example of the results of ordering cheap custom stickersIf you happen to be looking for ways to help the public look upon your company or brand less favorably, here are some helpful tips on accomplishing that with cheap custom stickers. Your logo, advertising, marketing, service, products… all reflect on the quality of your brand. So, let’s create some stickers, spend some money, and do some damage! The main goals of a promotional sticker are to increase exposure and get people talking – here’s how to make sure all that chatter is bad for your company.

Make sure you present your design or information in the worst possible light on your cheap custom stickers

1) Make it hard to read – squeeze in as much information as possible.

2) Choose a boring, straightforward size and shape. And make sure it is not proportionally the best fit for your logo. Square stickers usually fit the bill (unless you have a square design in which case perhaps a circle would be better). Maybe also make them extra big so you can spend extra money and not have anyone willing or able to display them anywhere.

3) Keep the color scheme boring and “cheap” looking. A lot of empty white space always works well. Or, better yet how about a color or busy design that doesn’t contrast well with your logo or message (thus supporting the hard-to-read advice above).

Now, let’s take that ugly, ineffective design and produce some cheap custom stickers

1) When producing custom stickers it’s always a good idea to go cheap. Search for “cheap stickers” online, chances are the manufacturers that come up can help you out producing cheap stickers.

2) Cut corners in regard to material. Why use a quality vinyl or polyester when you can save some money and use BOPP or over laminated paper? The sticker can peel off, fade or leave some nasty glue residue on your customers possessions. This is sure to get them talking and questioning the quality of your other products and services.

3) Cut corners on the print method and inks that are used on your sticker. When damaging your brand you’ll want to have the stickers fade and wash out as soon as possible. Why have your logo looking good and out marketing your company for free for years when in just a few short months you can have people embarrassed and regretting they chose to apply your sticker?

 

If by chance you’d like to not go cheap, and boost exposure and positive word of mouth for your company and brand there are of course excellent options here at Websticker for good quality stickers.

7 mistakes made ordering custom stickers

 

 

author avatar
Jeff Nicholson
Jeff Nicholson is the founder and Creative Director at Freely Creative, Inc. and Websticker, a sticker marketing company specializing in the design and production of custom stickers, decals, labels and magnets. He is the author of Stick This! Using Promotional Stickers To Build Identity, Create Word Of Mouth and Grow Sales.

Bio

Jeff Nicholson is the Chief Creative and Lead Sticker Expert at Websticker.Jeff Nicholson is the founder and Creative Director at Websticker, a marketing company specializing in the design & production of promotional stickers, decals and labels. 

An authority on marketing with stickers, Jeff has been a pioneer in the creative use of custom stickers by brands and businesses to connect with customers and prospects. Jeff is the author of Stick This! Using Promotional Stickers To Build Identity, Create Word Of Mouth and Grow Sales. 

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