I can’t think of one business or organization that couldn’t benefit in some way from custom promotional stickers. But, there is one group that absolutely can not do without them – Bands and music groups. I don’t care if it’s the Rolling Stones or a bunch of kids in a basement that only play one gig a year, custom band stickers are essential. If you’ve got a sticker, you’ve got a legit band in my mind.
Music groups can use their customized band stickers to mark all their equipment, promote and increase buzz by handing out to fans and friends, sell as swag, or just add art and culture to “the scene”. Come to think of it, I guess almost any organization can use them in the same way… but we’re talking about customized band stickers, and that means we’re talking about bands. I’ve mentioned this article before, but I love this list of 10 Fun Ways To Promote Your Band With Stickers.
Here is a fun video interview I did with Rhine of the band Bare Bones. He has a couple of different bands, and regardless of how often they play or their level of success, they always have a batch of custom band stickers on hand (and on all their equipment). Like Rhine, you may want to check out Websticker for helping make your promotional stickers extra cool and long lasting for increased exposure and sales.
Jeff Nicholson is the founder and Creative Director at 
One Response
With 1 sticker that someone puts in the bathroom at a club, you can reach thousands of people. Some stickers stay places longer than the band exists. If the sticker is well designed and effective it will catch the eye of everyone who passes through and ideally prompts them to go discover your music, buy an album and/or attend your next show. That is well worth the pennies that the sticker cost, and if you sell the stickers, the fans are paying you to promote your band.